Articles

January 2012 PharmaVoice
Multichannel Measurement
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December 2011 Med Ad News
At the Counter
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December 2011 DTC Perspectives
Closing the Patient Adherence Gap
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November/December 2011 PharmaVoice Year in Preview
Media Mix of the Future- Digital Channels and Unbranded Messaging.pdf
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November/December 2011 PharmaVoice Year in Preview
Building a Better E-Machine.pdf
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June 2011 Med Ad News
Guide to Pharmaceutical Marketing and Interactive Services
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March 2011 PharmaVOICE
Pharma Advertising: The 3.0 Version
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January/February 2009 Pharmaceutical Commerce
Independent Pharmacies Promote the Value of Their Patient Contact to the Pharma Industry
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February 2009 PharmaVOICE
Patient Communications
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June 2008 PharmaVOICE
Prescription for Consumer Success
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March 2008 Chain Drug Review
The Medizine, Rx EDGE Impact
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March 2008 DTC Perspectives
Pharmacy Marketing: Tapping into In-Store Opportunities
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March 2008 Drug Store News
Point-of-Care Marketing Connects Rx, Customers
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